GCIN2109 Introduction to VR Filmmaking [Section 2A, 2025]
GCIN2040 Research methods in creative industries [Section 1A, 2025]
GCIN2023 Fashion entrepreneurship [Section SA, 2025]
GCIN2023 Fashion entrepreneurship [Section 2A, 2025]
GCIN2020 New media and social media [Section 2A, 2025]
Social media and digital platforms have become a central part of consumer life and the business world. In order to prepare students to navigate this landscape, this course pairs hands-on work with critical and ethical frameworks. We’ll start by working through a mix of critical perspectives, case studies, and industry-oriented readings. Building on this foundation, students will design, launch, and manage their own social media or new media project (for instance, a community initiative, a creative project, or even a fun deep-dive into a personal interest) while drawing on key theories and best-practices to inform their choices. This project will be completed gradually over the course of the semester with several smaller deadlines and checkpoints; students will first develop a concept, and eventually create content, build an audience, and reflect on their experience. By the end of the course, students will be able to critically analyze the role of social media in contemporary society and, moreover, successfully plan and evaluate a digital media campaign.
GCIN2009 Art worlds: Aesthetics, money, and markets [Section 1A, 2025]
This course offers a comprehensive exploration of the art market, tracing its historical development while unpacking the dynamics that shape it today.
Students will gain insight into the systems, institutions, and players that influence the buying, selling and circulation of art worldwide.
We will examine the business of auctions, the evolution of commercial galleries, and the global rise of art fairs as pivotal meeting points for collectors, dealers, and artists. Particular attention will also be given to the role of museums as both cultural gatekeepers and market influencers, analysing how curatorial decisions and institutional validation impact artistic value.
Through lectures, case studies, and interactive discussions, participants will:
- Understand the historical roots of the art trade and its transformation into a global market.
- Analyse the strategies and practices of major market players — auction houses, dealers, collectors and advisors.
- Evaluate the influence of fairs and other international events.
By the end of the course, students will be equipped with both a practical framework and a critical perspective on how today’s art world functions — and how it continues to evolve.